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SoulCycle teams up with Flow for virtual workouts tailored to your soul



FLOWN, a startup that originated as an answer to digital co-working through the pandemic, has developed a mannequin of guided deep work classes with coaches. The platform, often known as a Twitch for Work, is designed to cater to the rising range of distant workers. In an effort to increase its community of suppliers, Flown has now partnered with SoulCycle, a widely known prepare mannequin, to take its energetic train technique to a bigger viewers. The collaboration goals to supply SoulCycle-led focus intervals, known as FlowX, to each SoulCycle and Flown members beginning June 26.

SoulCycle Partnership

SoulCycle, a number one wellness model globally recognized for its complete spin programs, is venturing into a brand new territory by leveraging charismatic instructors to encourage teams in a contemporary setting. By becoming a member of forces with FLOWN, SoulCycle seeks to faucet into the rising development of digitally guided studying. This collaboration introduces a brand new concept that mixes the advantages of bodily doubling, intense work intervals and a health exercise routine.

deep work courses

Movement conducts over 50 stay focus classes per week, led by their very own facilitators. These interactive classes enable professionals and college students to work collectively silently on digital camera, utilizing a method known as physique doubling. The thought of ​​physique doubling entails working aspect by aspect with one other particular person to advertise focus, accountability and a bunch method. It is a behavior that comes naturally to individuals who thrive in environments like libraries, cafes, or co-working areas looking for inspiration and social connection which may be missing working alone at dwelling. The COVID-19 pandemic has additional amplified this want for human connection whereas working remotely, resulting in a increase in startups exploring this space.

rising development

Digital, guided studying improvement is gaining momentum and is increasing past the well being and prepare sector. Along side Flown’s collaboration with SoulCycle, one other enterprise known as Peoplehood, began by SoulCycle founders Elizabeth Cutler and Julie Rice, is on the brink of accumulate. These gatherings would supply a discussion board for strangers to debate their deepest hopes and fears. As well as, physique doubling has additionally gained recognition as a method to offset the challenges of ADHD, a situation that has seen a rise in analysis charges within the post-pandemic period.


The partnership between FLOWN and SoulCycle is a progressive step within the realm of digital co-working and guided instructing. By leveraging the promotional vitality of SoulCycle’s mannequin and the expertise of their instructors, Movement goals to work together with a broad viewers searching for inspiration, focus, and a bunch strategy to their work. This collaboration not solely expands the attain of each corporations but additionally opens up new avenues for future development on this quickly rising space of ​​digital studying and accountability.

common query

What’s the collaboration between FLOWN and SoulCycle?

Movement and SoulCycle have partnered to supply SoulCycle-led focus intervals, often known as Flows, to their respective members. These intervals mix SoulCycle’s energetic train methodology with Flown’s intense work intervals, creating a singular digital studying experience.

What are the advantages of bodily doubling and deep work intervals?

Bodily doubling, in any other case often known as working with another person, has been confirmed to extend focus, present accountability, and foster group spirit. The deep work interval pioneered by Flown entails the thought of ​​a physique doubling, offering a structured and stimulating setting for folks to work quietly collectively.

Is digital, guided studying improvement getting recognition?

Certain, the event of digital, guided studying is gaining vital momentum. The collaboration between FLOWN and SoulCycle displays this rising development, which has expanded previous Health & Prepare. Startups are exploring this self-discipline to supply a means for folks to construct accountability, encourage, and group in lots of features of life and work.


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